Paid Social Manager

VIDEN is a digital advertising agency that partners with eCommerce brands to help them grow through smart marketing decisions backed by analytics. We specialize in platforms like Google, Meta, Microsoft, TikTok, and Amazon Ads to deliver measurable results.

We are seeking a Paid Social Manager to join our team of performance marketing experts.

In this role, you will be responsible for managing, optimizing, and scaling paid social campaigns across Meta and TikTok for leading international D2C eCommerce brands, primarily in the US market. You will work with substantial advertising budgets, analyze performance data, and drive measurable business growth through data-driven marketing strategies.

If you're passionate about performance marketing, thrive on analytics, and are eager to grow alongside ambitious brands, we'd love to hear from you.

Responsibilities:

◆ Manage full-cycle paid social marketing projects for international D2C eCommerce brands, primarily in the US market
◆ Develop and execute data-driven growth strategies aligned with clients' business goals, profitability targets, and key performance metrics
◆ Plan, launch, optimize, and scale Meta Ads and TikTok Ads campaigns while maintaining full ownership of account performance
◆ Analyze creative performance, audience behavior, and testing results to identify scaling opportunities and improve acquisition efficiency
◆ Monitor and achieve key account KPIs, including revenue growth, ROAS, CPA, MER, conversion rate, and other performance metrics
◆ Collaborate closely with designers and creative teams to develop high-performing ad creatives, testing roadmaps, and creative briefs
◆ Conduct account audits, performance reviews, and ongoing optimization initiatives to improve efficiency and unlock additional growth opportunities
◆ Communicate directly with clients, present performance insights, explain strategic recommendations, and build long-term trusted relationships
◆ Leverage AI tools, automation, and emerging platform features to improve campaign performance, streamline workflows, and identify new growth opportunities
◆ Ensure accurate tracking, attribution, reporting, and data integrity across assigned accounts

Requirements:

Why Join VIDEN?

◆ Flexible working hours from 11:00 AM to 7:00 PM, Monday through Friday
◆ A 3-month paid trial period (onboarding) to ensure a good fit for both parties
◆ Access to paid English courses to improve your language skills
◆ Comprehensive medical insurance coverage
◆ Financial support for sports activities to promote a healthy work-life balance
◆ Collaborative and supportive work environment with opportunities for growth and advancement
◆ Competitive salary and benefits package
◆ Opportunity to work with a diverse client base and make a real impact on their digital success
◆ Regular team-building events, workshops, and training opportunities

https://gsz.gov.by/registration/employer/vacancy/1907418/detail-public/